Mobile Apps

Take advantage of this ever growing user friendly trend

Mobile apps are all the rage and will no doubt continue to be.  In fact more people access the internet via their mobile devices than laptop or desktop computers now.  Mobile overtook desktop in early 2018.

Mobile vs desktop use 2018

Obviously a great website is still your first choice for your internet presence.  By great we mean one that is mobile, and therefore Google friendly, as well as offering everything else your visitors want.

The next step to offering a great user experience can be having your own app.

 

What types of apps are there?

As with websites, there are multiple ways of building them, hosting them and sharing them with the world.  The two types that we offer are:

  1. Native Apps, which are built to work specifically on one platform only e.g. for Apple or Android.  They need to be approved suitable for inclusion in the relevant app stores and you have to pay to submit and offer them there.
  2. Hybrid Apps, which are built based on your website and can be shared without submitting to the app stores.  The user has an app experience but some functionality comes from your website. Because they run on a similar system to a website they will need an internet connection to work.

Both types have what is known as Dynamic content i.e. if the app is updated the changes are made to the users straight away.

 

What are the benefits of having an app?

Mobile apps for businesses can bring you a huge host of benefits, most noticeably great customer interaction.  See below for many other good reasons to take a mobile app package:

  • More people now access the internet on a mobile device than on a desktop computer.
  • A mobile app shows a level of dedication to customer service as you make it an easy way for them to interact with your business, particularly when in situ.
  • It also puts your business ahead of your competitors that do not have apps.
  • Push notifications allow you to send notifications to users. Useful for alerting customers to new products, special offers, events and any other important information.  The notifications can even be targeted to specific groups of users or by location.  When users contact you via the app you can receive an email to let you know there is a new message.  For example, you can send reminders to customers about an appointments or offer a free item to anyone with a 2 mile radius that calls into the business.
  • The app allows quick and easy access to your contact details and your various location details. It will also allow users to get directions to your locations within the app.
  • You can have direct links to your social media channels from within the app.
  • You are able to promote your events via the app and take bookings from users. You can even get them to pay a deposit or in full in advance of the event if you are charging an entry fee.
  • Offer your customers loyalty points within the app that they can redeem for offers that you set. For example, collect 100 points and get a free coffee.  This will keep your customers coming into the premises where they will often buy more than they intended to.
  • You can also have an online loyalty card which lets you reward your regular customers with digital ‘stamps’ when they visit your premises. You can then offer rewards in exchange for fully stamped cards.  You can also set a pass code that staff use to digitally stamp the card and/or show an offer has been redeemed.
  • The app will allow your users to quickly access your website information within the app, making it a more pleasant user experience that having to use a browser.

 

What does an app cost?

This is another question that can produce a vague answer.   The type of app, what it needs to do and how simple or complicated it is will have a direct bearing on the price.   We offer two mobile app packages below and also options for more bespoke projects.  Also take a look at our Mobile App Development Cost page.

Apps need maintenance, hosting, security measures etc. so will have a build price and a monthly AfterCare fee as well.

Custom Mobile App Development

Our Mobile App Development Custom packages are for those who need an extra level of functionality.  Custom Mobile App Development packages include everything you get with a Gold package.

But they also allow you to request specific functions your business needs.  Pricing will be determined by the development time of any bespoke functions.

Mobile App Development Packages Gold

Our Mobile App Development Gold packages are for those who need a good level of functionality.  Gold Mobile App Development packages have the following:

 

  • Home: This is the home screen of the app and will match with your website and branding.
  • About Us: This app page contains your contact details and your location details if you have physical premises. If you have physical premises this will allow users to get directions to you within the app.
  • Sub Menus: Sub menus allow you to keep the app’s navigation simple yet effective for letting users find their way around the app easily.
  • Push Notifications: Push notifications allow you to send notifications to users. Useful for alerting customers to new products, special offers, events and any other important information. The notifications can be targeted to specific groups of users or by location. When users contact you via the app you can receive an email to let you know there is s new message.
  • User Bookmarks: Let your app users bookmark their favourite parts of the app, for example if they want to get to your shop page quickly they can bookmark it.
  • Feedback: Set multiple answer questions for users. You can survey their opinions or ask for feedback about your services or even set fun quizzes and so on.
  • Social Media Links: Have up to 5 direct links to your social media channels from within the app.
  • Event Bookings: Promote your events via the app and take bookings from users. You can even get them to pay a deposit or in full in advance of the event if you are charging an entry fee.
  • Loyalty Scheme: Offer your customers loyalty points within the app that they can redeem for offers that you set. For example, collect 50 points and get a free coffee. This will keep your customers coming back time and time again. You can also have an online loyalty card which lets you reward your regular customers with digital ‘stamps’ when they visit your premises. You can then offer rewards in exchange for fully stamped cards. You can also set a pass code that staff use to digitally stamp the card and/or show an offer has been redeemed.
  • Products Shop: Allow your users to quickly access your Machinery for Sale or products in your online shop.
  • Categories: Allow your users to quickly access your New Sales Franchises product categories in your online shop.
  • Blog: This will link the app to the News page on your website, so that your news articles can be read in-app.
  • Gallery: This will link the app to the gallery page on your website, so that images can be viewed in-app.
  • Custom Forms: This will link the app to a custom form on your website, if you have one, allowing users to complete the form in-app.
  • Special Pages: This will link the app to up to 12 other pages on the website, allowing users to view them in-app.
  • Extras: option to add other functions from our Extras shop.
  • You can decide which areas of the app can be accessed by any user or by logged in users only.
  • The price includes the set-up and management of your Apple & Google developer accounts.
  • The price also includes the adding of the relevant download links for the app to your website.
  • Our mobile apps have their own CMS for managing messaging etc.
  • Backups and security all taken care of.

Mobile App Development Packages Silver

Our Mobile App Development Silver packages are for those who need a lower level of functionality.  Silver Mobile App Development packages have the following:

 

  • Home: This is the home screen of the app and will match with your website and branding.
  • About Us: This app page contains your contact details and your location details if you have physical premises. If you have physical premises this will allow users to get directions to you within the app.
  • Social Media Links: Have up to 3 direct links to your social media channels from within the app.
  • Products Shop: Allow your users to quickly access your Machinery for Sale or products in your online shop.
  • Categories: Allow your users to quickly access your New Sales Franchises product categories in your online shop.
  • Special Pages: This will link the app to up to 8 other pages on the website, allowing users to view them in-app.
  • Extras: option to add other functions from our Extras shop.
  • You can decide which areas of the app can be accessed by any user or by logged in users only.
  • The price includes the set-up and management of your Apple & Google developer accounts.
  • The price also includes the adding of the relevant download links for the app to your website.
  • Backups and security all taken care of.

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